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๐™-๐ฐ๐š๐ค๐š ๐–๐ข๐ง๐ฌ ๐Ž๐ƒ๐„๐’๐’ ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ“ ๐†๐ฅ๐จ๐›๐š๐ฅ ๐’๐จ๐ฎ๐ญ๐ก ๐ƒ๐ข๐ ๐ข๐ญ๐š๐ฅ ๐‡๐ž๐š๐ฅ๐ญ๐ก ๐€๐ฐ๐š๐ซ๐!

We are honored to be chosen as ๐จ๐ง๐ž ๐จ๐Ÿ ๐ญ๐ก๐ž ๐Ÿ๐จ๐ฎ๐ซ ๐ฅ๐š๐ฎ๐ซ๐ž๐š๐ญ๐ž๐ฌ ๐จ๐Ÿ ๐ญ๐ก๐ž ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ“ ๐†๐ฅ๐จ๐›๐š๐ฅ ๐’๐จ๐ฎ๐ญ๐ก ๐ž๐‡๐ž๐š๐ฅ๐ญ๐ก ๐Ž๐›๐ฌ๐ž๐ซ๐ฏ๐š๐ญ๐จ๐ซ๐ฒ (๐Ž๐ƒ๐„๐’๐’) ๐€๐ฐ๐š๐ซ๐๐ฌ being selected among 347 innovative projects across the globe, recognizing our commitment to strengthening the skills of healthcare professionals across Southeast Asia. From bite-sized training modules and live webinars to interactive tools that support…

AstraZeneca ร— Zโ€‘waka | Launching the MedEd Playbook across six frontier markets
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AstraZeneca ร— Zโ€‘waka | Launching the MedEd Playbook across six frontier markets

AstraZeneca โ€™s Frontier Markets team and z-waka, a Singapore-headquartered leading digital health education and HCP engagement platform, are pleased to announce a new regional partnership that will bring highโ€‘quality, onโ€‘demand medical education to clinicians in Myanmar, Cambodia, Brunei, Maldives, Sri Lanka, and Bangladesh. The initiativeโ€”branded MedEd Playbook by AstraZenecaโ€”will deliver concise, practiceโ€‘ready learning designed to…

Joining Equity 2030 Alliance: Z-wakaโ€™s Commitment to Gender Equity in Healthcare Education
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Joining Equity 2030 Alliance: Z-wakaโ€™s Commitment to Gender Equity in Healthcare Education

Global health is in progress but there are still deep gaps, especially for women and girlsโ€™ health needs, particularly in rural and underserved areas. Imagine a woman in a remote region, struggling to access basic health education, maternal care, or family planning. The lack of trained healthcare providers, limited resources, and poor infrastructure leave her…

Applying Psychological Concepts in Your HCP Engagement Strategy

Applying Psychological Concepts in Your HCP Engagement Strategy

In the fast-evolving landscape of healthcare, engaging healthcare professionals (HCPs) effectively is more critical than ever. Traditional methods, such as webinars, while valuable, may not fully capture the attention and engagement of HCPs. To truly connect and maintain ongoing engagement, pharma companies need to diversify their content strategy. Hereโ€™s why integrating various content formats can…

Z-waka and Vietnam Society of Sleep Medicine sign memorandum of Understanding to enhance Sleep Medicine Education in Vietnam
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Z-waka and Vietnam Society of Sleep Medicine sign memorandum of Understanding to enhance Sleep Medicine Education in Vietnam

Ho Chi Minh City, Vietnam โ€“ May 16, 2024 Z-waka, a leading online medical education platform, and the Vietnam Society of Sleep Medicine (VSSM), represented by Professor Duong Quy Sy, President of VSSM, Former President of the Federation of Southeast Asia of Sleep Medicine, and Vice-Chair of the Vocational Training Committee of the National Council…

Z-waka Supports Hue Cardiovascular Science Conference
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Z-waka Supports Hue Cardiovascular Science Conference

We’re excited to share the achievements of the Hue Cardiovascular Science Conference held on April 27, 2024, where Z-waka proudly provided livestream support, event setup, and marketing assistance. It was a remarkable gathering, uniting over 300 delegates including esteemed professors, doctors, pharmacists, students, and healthcare professionals nationwide. Organized by the Cardiovascular Society-Hue in collaboration with…

Partnership between E-hospital and Z-waka Vietnam for Continuous Medical Education Program development in Vietnam
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Partnership between E-hospital and Z-waka Vietnam for Continuous Medical Education Program development in Vietnam

On April 03, 2024, E Hospital and Z-waka Vietnam Co., Ltd. (Z-waka) signed a memorandum of understanding to develop the Continuous Medical Education Program in Vietnam, aiming for a new era of innovative, accessible, and effective healthcare education. E Hospital is a class I central general hospital directly under the Ministry of Health, established under…

Balancing Marketing and Medical Teams

Balancing Marketing and Medical Teams

Marketing and medical teams often have distinct priorities and objectives, leading to potential conflicts. Understanding and effectively balancing the needs of both teams is essential for driving innovation, compliance, and ultimately, better healthcare outcomes. Let’s explore the unique requirements of marketing and medical teams within pharmaceutical companies and strategies for harmonizing their efforts. Marketing Team:…

The Pitfalls of Email in Omni-Channel Strategies

The Pitfalls of Email in Omni-Channel Strategies

In the rapidly evolving landscape of pharmaceutical marketing, reaching healthcare professionals (HCPs) effectively has become increasingly challenging. Amidst the shift towards omni-channel strategies, pharmaceutical companies are faced with the daunting task of navigating the last mile of engagement. While email has long been a cornerstone of communication, its inefficiencies in this context are becoming more…

Running Your Own Website vs. Using a Third-Party Platform

Running Your Own Website vs. Using a Third-Party Platform

In the dynamic landscape of healthcare, pharma companies continually seek effective strategies to engage healthcare professionals (HCPs). A pivotal decision in this endeavor is choosing between running a dedicated company website or leveraging a third-party platform. Both approaches offer unique advantages and face specific challenges. Here, we delve into the nuanced pros and cons of…