Content Formats Driven by the Theory of Attention

Content Formats Driven by the Theory of Attention

Capturing and retaining audience attention is a formidable challenge for content creators and marketers alike. Fortunately, advancements in cognitive psychology and attention theory have provided valuable insights into how humans perceive, process, and engage with content. By leveraging these principles, content creators can design formats that captivate attention, enhance retention, and drive meaningful engagement. Let’s…

Cooperation Agreement between Z-waka and Vietnam Institute of Applied Medicine
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Cooperation Agreement between Z-waka and Vietnam Institute of Applied Medicine

Announcement of Cooperation between Vietnam Institute of Applied Medicine (VIAM), affiliated with the Vietnam Medical Association (VMA), and Z-waka: Advancing Continuing Medical Education in Vietnam Towards a New Era![Hanoi, Vietnam, 09 December, 2024] We are delighted to announce a significant collaboration between the Vietnam Institute of Applied Medicine (VIAM), affiliated with the Vietnam Medical Association…

The Vital Role of Continuing Medical Education

The Vital Role of Continuing Medical Education

For pharmaceutical companies, investing in CME initiatives is not only a regulatory requirement but also a strategic imperative. CME plays a crucial role in advancing medical knowledge, improving patient care, and fostering collaborative relationships with healthcare professionals (HCPs). Let’s delve into the significance of CME for pharmaceutical companies and its far-reaching impact on healthcare outcomes….

Vietnam Lung Association (VILA) and Z-waka Join Forces for Advanced CME in Vietnam
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Vietnam Lung Association (VILA) and Z-waka Join Forces for Advanced CME in Vietnam

[Da Nang, Vietnam, 21 Oct 2023] The journey towards redefining medical education in Vietnam takes a leap forward! We’re excited to share that the esteemed Vietnam Lung Association (VILA) and Z-waka Vietnam Co., Ltd. have inked a Memorandum of Understanding (MOU) to reshape Continuing Medical Education (CME) in Vietnam. VILA, with a legacy spanning since…

PSI and Z-waka Vietnam Join Forces to Advance Continuous Medical Education in Vietnam
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PSI and Z-waka Vietnam Join Forces to Advance Continuous Medical Education in Vietnam

[HANOI, Oct 11th 2023] PSI (Population Services International) Vietnam and Z-waka Vietnam are thrilled to unveil a strategic alliance. The two entities have signed a Memorandum of Understanding (MoU), setting the stage for a transformative shift in Continuous Medical Education (CME) within Vietnam. This groundbreaking MoU underscores both organizations’ dedication to deliver top-notch CME content…

Z-waka Featured in DKT International’s Newsletter
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Z-waka Featured in DKT International’s Newsletter

We are honored to be featured in the September Newsletter 2023 of DKT International, “Expanding Capacity Building Via Online Academies” DKT Myanmar recently collaborated with the United Nations Population Fund (UNFPA) to launch the “FemHealth Academy” on the Z-waka platform, to enhance the capacity of healthcare providers via digital training. Read the full article about…

Why Regular Engagement Trumps Quarterly Webinars

Why Regular Engagement Trumps Quarterly Webinars

Businesses are constantly seeking innovative ways to engage with their audience. Among the multitude of strategies available, the debate often arises between hosting large quarterly webinars versus maintaining more frequent touchpoints. While the allure of a grand event every few months may seem enticing, there’s a growing body of evidence suggesting that regular, smaller touchpoints…

Why Engaging All Stakeholders is Important

Why Engaging All Stakeholders is Important

Collaboration and engagement among stakeholders are essential for driving innovation, improving patient outcomes, and advancing public health initiatives. Pharmaceutical companies, as key players in the healthcare ecosystem, have a vested interest in fostering relationships with a diverse array of stakeholders, including healthcare professionals, patients, policymakers, advocacy groups, and payers. By engaging all healthcare stakeholders, pharmaceutical…

Partnership with Vietnam National Heart Association
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Partnership with Vietnam National Heart Association

We are pleased to announce a ground-breaking collaboration between the Vietnam National Heart Association (VNHA) and Z-WAKA VIETNAM CO., LTD., designed to elevate the standard of Continuing Medical Education (CME) in Vietnam. This pioneering collaboration ensures that VNHA’s community of healthcare professionals gain unparalleled access to a treasure trove of training opportunities, CME credit points,…

HMUH and Z-waka Collaborate to Enhance Continuing Medical Education Programs in Vietnam
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HMUH and Z-waka Collaborate to Enhance Continuing Medical Education Programs in Vietnam

[Hanoi, Vietnam, 7th July 2023] – Hanoi Medical University Hospital (HMUH) and Z-waka Vietnam Co., Ltd. are excited to announce their strategic partnership through a Memorandum of Understanding (MOU) to revolutionize Continuing Medical Education (CME) in Vietnam. HMUH, a leading medical institution in Vietnam, will leverage Z-waka’s innovative online platform to train doctors and healthcare…